What kind of content should I create graphic

This is a tough question to answer because there is no one right answer.

Some people will tell you that you must create video. Some say that blogs are better for SEO. But where does that leave podcasts with over half a million shows in existence?

Well, the right answer has a lot more to do with your business or side hustle than it has to do with what everyone else is doing.

Do I need to create content if content creation isn’t my business’s focus?

Maybe. Maybe not.

Content marketing is a great way to get free attention—which is why so many companies have blogs. If you decide to create content for your business, then you’ll need to figure out which kind of content is best for your brand.

If you decide not to create content, you may be missing out on a major opportunity to draw attention to your platform.

What should I be talking about?

However, you want to make sure you’re drawing the right attention to your side hustle. It’s not enough to just create content. You need to create content for your target audience that’s relevant and establishes you as an authority on your topic.

This is the case no matter which form of content you choose to create.

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For example, if you sell fashion, you want to create content around fashion or around the topics that the people you sell fashion to would care about—as long as it solidifies your place as an expert in what you sell.

What kind of content should I create - Side Hustle Business School

Choose your content

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Side Hustle Business School’s “What Kind of Content Should I Create?” lesson will help you decide which kind of content is best for your, your audience, and your brand.

Beware: this lesson requires you to honestly consider your skills, commitment, and level of discipline.

Where can I find this lesson?

This lesson is available on Side Hustle Business School’s Content Creator Track and Product Seller Track.

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Posted by Naya the Creative

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